AdWaste Auditor

Audit Amazon Sponsored Products search term reports locally, review negative keyword candidates, and prepare bulk changes.

Find potentially wasted Amazon PPC spend and make smarter advertising decisions. AdWaste Auditor analyzes Amazon Sponsored Products search term reports to identify non-converting search terms, highlight optimization opportunities, and help you prepare negative keyword changes safely. No complicated spreadsheets. No Amazon account connection. Your advertising data stays on your computer. HOW IT WORKS 1. Download a Sponsored Products search term report from Amazon Seller Central. 2. Import the report into AdWaste Auditor. 3. Review ranked search terms, performance metrics, and potential optimization opportunities. 4. Adjust your thresholds and approve the changes you want to make. 5. Export your audit or prepare an Amazon bulk-upload file for review and manual submission. KEY FEATURES FIND POTENTIAL WASTED SPEND Identify search terms with advertising spend but no attributed orders. Minimum click and spend thresholds help distinguish stronger evidence from terms needing more data. PRIORITIZE PPC OPPORTUNITIES Automatically categorize search terms into negative keyword candidates, high-ACoS reviews, potential winners, and insufficient-data terms. ASIN product targets are identified separately. ANALYZE IMPORTANT METRICS Review clicks, spend, orders, sales, ACoS, ROAS, CPC, and conversion rate (CVR), with explanations of why terms were flagged. CUSTOMIZE YOUR AUDIT Adjust target ACoS, minimum clicks, minimum spend, and the default negative keyword match type. EXPORT YOUR RESULTS Download an audit CSV or prepare a bulk-upload file using your own Amazon bulk template. Preview proposed operations before exporting. SAFETY CHECKS - Converting terms are protected from automatic negative recommendations. - Potential cross-campaign conflicts are flagged. - Negative Phrase requires explicit confirmation. - Missing campaign or ad-group identifiers block affected bulk operations rather than being guessed. - ASIN targets are never treated as ordinary keywords. - CSV exports include spreadsheet formula-injection protection. PRIVACY FIRST Your Amazon advertising reports are processed locally in your browser. - No Amazon API connection - No Seller Central login or credentials - No report uploads to external servers - No account registration - No telemetry You remain in control of your data and advertising decisions. WHO IS IT FOR? AdWaste Auditor is designed for Amazon FBA sellers, KDP publishers, Merch on Demand advertisers, and small PPC agencies managing Sponsored Products campaigns. IMPORTANT LIMITATIONS The current version analyzes one Sponsored Products search term report at a time. It does not automatically change your campaigns or know every negative keyword or product target already configured in your Amazon account. A search term with zero attributed orders is not necessarily unprofitable. Reporting periods, attribution delays, and limited evidence can affect the analysis. Always review proposed changes before uploading them to Amazon. AdWaste Auditor is an independent tool and is not affiliated with, endorsed by, or sponsored by Amazon.