Unfair App — B2B Sales AI Coach

AI-powered email reply suggestions for B2B sales teams

Unfair is an AI-powered sales assistant that works directly inside Gmail. It helps B2B salespeople respond faster and close more deals by analyzing email threads and suggesting tailored replies. When you open an email thread, Unfair silently classifies it — identifying whether it's a sales conversation, what stage the deal is in, and what signals the prospect is sending. For sales threads, it generates 1-3 reply options based on proven sales strategies, tailored to your company's product, tone, and style. Key features: • Automatic thread classification — sales vs non-sales, deal stage, buyer signals, sentiment • AI-generated reply suggestions — multiple options with different approaches • One-click insert into Gmail compose — pick a reply and send • Works in the background — no disruption to your workflow • Company-aware — replies match your product, pricing, and communication style Unfair doesn't replace you — it gives you a head start on every reply. You always review, edit, and decide what to send. Available by invitation only. Contact your workspace administrator for access.