Overt — LinkedIn Ad Library Analytics

LinkedIn Ads competitive intelligence. Track advertisers, analyze creative formats and A/B variants, export campaign data.

Learn from every B2B advertiser. Know what to test next. Overt is the B2B ad intelligence platform. Every week, it measures the B2B advertisers you follow on LinkedIn, Google and Microsoft: where they advertise, how hard, since when, and what changed last Monday. The extension brings it to your browser. On a company's website or its LinkedIn page, it tells you whether the company advertised on LinkedIn last week and how much, and follows it in one click. ON ANY WEBSITE • The toolbar icon turns green when the company behind the site advertised on LinkedIn last week • Its LinkedIn ad count for last week, industry and size, in the popup • The ad trackers the site runs: LinkedIn Insight Tag, Google Ads, Meta Pixel and others • Checked on your device: the addresses of the sites you visit are never sent anywhere ON A LINKEDIN COMPANY PAGE • Last week's ad count, industry and size • One click to open its ads, one star to follow it ON THE LINKEDIN AD LIBRARY • Every ad on the page counted and sorted by format: single image, video, carousel, document and more • Filter the page by format • Download the ads for your swipe file or your report, grouped by language and format, with A/B variants side by side WATCHLISTS • Star a company: it joins your watchlist, measured every Monday in the Overt web app, with its history since January 2026 • One list per client, per market or for inspiration, synced with your Overt account THE OVERT WEB APP, FREE The extension looks at one company at a time. The web app watches all of them, every Monday: • LinkedIn, Google and Microsoft ad activity for every company you follow • Who launched, stopped or doubled down last week, and each watchlist's share of voice • Free for up to 10 companies, no card required, unlimited seats. More companies from €4 a month Coming with Overt Pro, in early access: every ad your market runs in one library, an AI assistant you can ask from Overt, Claude or ChatGPT, and Meta ads. PUBLIC, BY DESIGN The category is called "ad spy". Overt took the opposite name. Every ad it counts is one LinkedIn, Google and Microsoft already publish for anyone to see. It never needs access to your ad accounts, or to anyone else's. MEASURED, NOT GUESSED A week that could not be measured shows as missing, never as "0 ads". Platforms sit side by side, each labelled for what it measures, never added up. BUILT FOR B2B STARTUPS, AND THE PEOPLE WHO WORK WITH THEM • Founders and product marketers: know the week a competitor starts pushing, or goes quiet • Media buyers and growth teams: every competitor, every platform, one page every Monday • Agencies and consultants: one watchlist per client, with the numbers behind each recommendation • Designers and creative leads: the formats a market runs, and the ads it keeps running COMING FROM SHADO? Shado is now Overt. Sign in to Overt on the computer where you use Shado: your companies and watchlists move over automatically. Migrate by October 31, 2026 and keep every company free, for good. Requires a free Overt account. Website: https://www.overt.cc Privacy: https://app.overt.cc/legal/privacy Contact: hello@overt.cc Overt is independent. LinkedIn, Google, Microsoft and Meta are trademarks of their respective owners; Overt is not affiliated with, endorsed or sponsored by them.