Rufus & Alexa for Shopping Q&A Extractor by Digital FRKS

Extract Amazon Alexa for Shopping (Rufus) questions and answers for your ASIN and competitors, and see what your listing misses.

See what Amazon's Alexa for Shopping (formerly Rufus) says about your product, and what your listing is missing compared with your competitors. Alexa for Shopping is Amazon's AI shopping assistant. It was called Rufus until May 2026. It suggests questions on every product page and answers them from your listing, your reviews and other Amazon data. Amazon gives sellers no list, history or export of those questions and answers. This extension collects them for your ASIN and up to ten competitors and turns them into one report. WHAT IT DOES • Asks Alexa every suggested question and its follow-ups on each product page, and saves every answer • Finds competitors for you from your product page and the top search results for your main keyword • Asks every product the same questions and shows the answers side by side: Yes, No or Not stated • Lists the questions Alexa could not answer from your listing • Ranks what your listing is missing: claims competitors make (vegan, lab tested, money-back guarantee, dose, supply length and more), product details they fill in, images, video, A+ content, Brand Story, bullet points and rating • Lets you add your own questions, asked on every product • Exports every question and answer to CSV, the comparison to a second CSV, and everything to Markdown you can paste into ChatGPT or Claude. Print the report or save it as a PDF. WHO IT IS FOR Amazon sellers, brand owners, listing copywriters and agencies who want listings that answer shoppers' questions before they ask them. HOW TO USE IT 1. Open your product page on Amazon, or enter your ASIN and competitor ASINs in the extension. 2. Press Run analysis. The extension opens each product in one tab and asks Alexa the questions while you keep working. 3. Your report opens when it is done. Reports are saved in your browser, and the last 25 runs can be reopened from the popup. WORKS ON 21 AMAZON MARKETPLACES US, UK, Germany, France, Italy, Spain, Canada, Mexico, Australia, India, Japan, the Netherlands, Sweden, Poland, Belgium, Ireland, the UAE, Saudi Arabia, Singapore, Brazil and Türkiye. Alexa for Shopping is not live on every marketplace yet; when it is missing, the run says so and moves on. PRIVACY Everything runs in your own Chrome, inside the Amazon session you are already signed in to. Reports stay in Chrome's local storage on your device. Nothing is sent to Digital FRKS or anyone else. No account, no tracking, no ads. The extension never changes your listings or anything in Seller Central. Tip: for the most accurate answers, be signed in to Amazon and use a delivery address in the marketplace's own country. The extension checks both before a run. Free, made by Digital FRKS, an Amazon growth agency. Full guide: https://digitalfrks.com/extensions/rufus-qa-extractor/ Amazon, Alexa and Rufus are trademarks of Amazon.com, Inc. or its affiliates. This extension is not affiliated with, endorsed by or sponsored by Amazon.