Item logo image for Google Ads Marginal CAC Calculator

Google Ads Marginal CAC Calculator

ExtensionWorkflow & Planning5 users
Item media 1 (screenshot) for Google Ads Marginal CAC Calculator

Overview

Automatically calculates and displays marginal CAC when adjusting Target CPA in Google Ads

Automatically converts the "get an additional X conversions for Y cost" to a marginal acquisition cost in Google Ads - really useful for getting a feel of where your optimal Target CPA should be. When you click 'Edit Target CPA' in Google Ads, you'll automatically see the Marginal CAC calculated and added into your budget popup. Please note - the marginal cost and conversion increases are calculated by Google Ads. It's up to you to judge how accurate they are.

Details

  • Version
    1.0.0
  • Updated
    January 4, 2026
  • Offered by
    conorhughesuk
  • Size
    6.86KiB
  • Languages
    English
  • Developer
    Email
    conorhughes123@hotmail.co.uk
  • Non-trader
    This developer has not identified itself as a trader. For consumers in the European Union, please note that consumer rights do not apply to contracts between you and this developer.

Privacy

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The developer has disclosed that it will not collect or use your data.

This developer declares that your data is

  • Not being sold to third parties, outside of the approved use cases
  • Not being used or transferred for purposes that are unrelated to the item's core functionality
  • Not being used or transferred to determine creditworthiness or for lending purposes
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