GMB Toolkit – Category Finder

See every Google Business Profile category on Google Maps and Google Search, and find the categories top-ranking competitors use.

GMB Toolkit shows every Google Business Profile category for any business on Google Maps™, including the secondary categories Google hides. Search a keyword and the Category Finder counts which categories the top-ranking businesses use, so you can pick the right primary category for your own profile or your clients'. Categories are a major ranking factor in local SEO, but Google only shows a business's primary category. GMB Toolkit reads the full list in your browser, in a few seconds, for every business in the results. WHAT YOU GET ★ Full category list for any business Open a business on Google Maps and see all of its categories, with the primary category marked. Copy them in one click, and copy the Place ID too. ★ Category Finder for any keyword Search "dentist in Pune" or "plumber near me" and see every category the businesses in the results use, how many use each one, and how many use it as their primary category. The most common primary category is highlighted. Click any category to see which competitors use it. ★ Labels on the results list Each business in the results gets a small label with its primary and secondary categories, so you can compare competitors at a glance. ★ Works on Google Maps and the Places tab Use it on Google Maps or on the Places tab (Local Finder) of Google Search. On other search pages, one click opens the same search on Google Maps. ★ Follows your searches Type a new search and the counts start fresh. Scroll the results to scan more businesses; the numbers update as you go. ★ Export to CSV Download the category breakdown as a CSV file for audits, client reports and GBP optimisation plans. ★ One click to start Click the toolbar icon and Google Maps opens with your current search, ready to analyse. WHO IT'S FOR • Local SEO specialists and agencies doing GBP audits and competitor research • Business owners choosing or checking their Google Business Profile categories • Marketers planning a new listing in a city or niche PRIVATE BY DESIGN GMB Toolkit runs entirely in your browser. No account, no sign-up, no API key. It reads public business information from Google, the same way the page you're viewing does, and stores results only on your own computer. Nothing is sent to us or to anyone else. HOW TO USE 1. Click the GMB Toolkit icon. Google Maps opens with a search filled in. 2. Search any keyword, for example "skin clinic Shivaji Nagar". 3. Open the Category Finder tab in the panel to see the categories competitors use. 4. Click a business to see its full category list. Settings: right-click the icon and choose Options to hide the panel, the labels or the search shortcut. GMB Toolkit is free and is not affiliated with or endorsed by Google. Google Maps and Google Business Profile are trademarks of Google LLC.