Forge Companion — AI for Amazon Sellers (Powered by Claude)

AI assistant for Amazon sellers. Instant analysis on any product, search, or Seller Central page — right in your browser sidebar.

The free Chrome extension that puts a Claude-powered AI assistant inside every Amazon page — including Seller Central. Analyze listings, decode customer reviews, find market gaps, and draft case responses without leaving your tab. Built for Amazon sellers (FBA, FBM, Private Label, Brand Registry, KDP, Merch by Amazon) who want professional AI insights on every page they visit — for free, no credit card required. 🧠 Powered by Claude — the AI built for nuanced analysis: Forge Companion runs on Claude, Anthropic's flagship AI model, trusted by professionals for accurate writing and careful reasoning. Free users get Claude Haiku 4.5 for fast responses. Pro users get smart routing to Claude Sonnet 4.6 for deep listing audits, complex Plan of Action drafts, and multi-step competitor research. Why this matters: most Amazon AI tools wrap GPT with a thin UI. Forge Companion is purpose-built for Amazon — Claude reads the actual page you're on (product details, reviews, BSR, Seller Central performance data, advertising metrics) and gives specific, grounded answers based on what you can see. 📊 What Forge Companion does on every Amazon page On any product detail page (amazon.com/dp/...): ✅ One-click Deep Review Analysis — Voice of Customer insights including buyer motivations, top pros and cons with example quotes, customer demographics, and product improvement suggestions ✅ Listing audits — find conversion gaps in titles, bullets, A+ content, images, and keyword coverage ✅ Competitor benchmarking — compare any two ASINs side-by-side ✅ Pricing analysis with category data context ✅ Keyword gap analysis for SEO improvements On any search results page (amazon.com/s?k=...): ✅ Market opportunity scoring — saturated or open niche? ✅ Competitor density mapping ✅ Pricing distribution analysis ✅ Niche viability assessment for new entrants On Best Sellers, New Releases, and Movers & Shakers: ✅ Trending niche identification ✅ Low-review opportunity finder (high BSR + low review count) ✅ Category-wide pricing band analysis On Brand Storefronts: ✅ Brand positioning analysis ✅ Product hierarchy breakdown ✅ Differentiation angles for new entrants 🏢 Seller Central support — built for the back end of your business Forge Companion is purpose-built to work inside Seller Central, where Amazon sellers spend their working hours and where AI saves the most time: ✅ Account Health Dashboard — plain-English explanation of your account status, urgent risk identification, and prioritized next steps ✅ Performance Notifications — translate Amazon's terse, anxiety-inducing emails into clear actions and deadlines ✅ Case Detail pages — draft case responses in 4 minutes that would otherwise take an hour. Get evidence checklists and escalation paths for complex cases ✅ Manage Inventory — listing audits, suppression diagnostics, rewrite suggestions ✅ Listing Edit pages — title rewrites, backend search term suggestions, bullet optimization, A+ content recommendations ✅ Advertising Console — identify wasted PPC spend, harvest negative keywords from search term reports, diagnose high ACoS campaigns Privacy commitment: Forge Companion never stores your Seller Central credentials. It only reads pages you're actively viewing in your own browser session. No scraping. No automation. No credential storage. Fully compliant with Amazon's Terms of Service. 🌍 Works on 13+ Amazon marketplaces Forge Companion is compatible with over 13 international Amazon marketplaces in North America, Europe, Asia, Central and South America, and Oceania. 💰 Free forever — no credit card required Free Plan — $0/month - 25 AI messages per week (resets every Monday) - All page types supported (public Amazon AND Seller Central) - Powered by Claude Haiku 4.5 - Deep Review Analysis on visible reviews - amazon.com marketplace - Email signup required (no credit card) Pro Plan — $5/month or $48/year (20% off) - 500 AI messages per month - Smart routing to Claude Sonnet 4.6 for complex analysis - Deep Review Analysis on up to 50 reviews per product - Export reviews and conversations to CSV / Markdown - Side-by-side ASIN comparison mode - All 13+ Amazon marketplaces - Unlimited searchable conversation history - Priority API queue for faster responses - 14-day SellerForge trial included (annual plan) Upgrade or cancel anytime in one click. No retention emails. No dark patterns. 🔐 Privacy & security - Your Seller Central credentials are never stored, transmitted, or accessed - Page content is processed per-request and discarded - Buyer PII (names, addresses, order details) is automatically redacted before AI processing - All API calls use HTTPS with end-to-end encryption - Zero-data-retention configuration with Anthropic's API where available - One-click data deletion available in extension settings - GDPR and CCPA compliant - Full privacy policy: https://sellerforge.ai/companion/privacy 🚀 Who it's for - Private label sellers managing 1–50 SKUs who want professional analysis without agency fees - Amazon agencies working across multiple client accounts who need fast insights between meetings - New Amazon sellers learning Seller Central and wanting plain-English explanations of every page - Wholesale and arbitrage sellers doing competitive product research at scale - Brand owners monitoring Account Health and managing complex case escalations - Amazon PPC managers optimizing Sponsored Products, Sponsored Brands, and Sponsored Display campaigns - Aspiring Amazon sellers researching products before launch and learning the platform 🏗️ Built by SellerForge.ai Forge Companion is created by SellerForge AI, an AI platform that replaces the $2,000–$10,000/month Amazon agency relationship with purpose-built tools for $99/month: automated Plan of Action generation, deep listing audits with keyword research, AI-managed PPC, and unified case management. When the chat interface isn't enough — when you're handling a Section 3 deactivation, managing 10+ open cases at once, or running continuous PPC optimization — Forge Companion will point you to SellerForge's specialized tools. Otherwise, the chat handles everything you need. Learn more: https://sellerforge.ai ❓ Frequently asked questions Is this really free? Yes. The free plan includes 25 messages per week with no credit card required. Limits exist because Anthropic charges us per AI response — the $5/month Pro plan covers heavier usage. Does this work in Seller Central? Yes. Forge Companion supports all major Seller Central pages: Account Health, Performance Notifications, Case Detail, Manage Inventory, Listing Edit, and the Advertising Console. Is my Amazon Seller Central data safe? Yes. We never store your login credentials, buyer PII, or order data. Page content is processed per-request and discarded. All Anthropic API calls use zero-data-retention configuration where available. Does this violate Amazon's Terms of Service? No. Forge Companion only reads pages you're actively viewing in your browser. There is no scraping, no background automation, no cross-account data collection, no credential storage. How is this different from using ChatGPT or Claude.ai in another tab? Forge Companion sees the Amazon page you're on. No copy-pasting screenshots. No re-explaining what an ASIN or BSR is. No losing context between tabs. The AI knows you're looking at a Section 3 deactivation, a search results page for "yoga mats," or your Sponsored Products campaign manager — and responds accordingly. How is this different from Helium 10, Jungle Scout, or DataDive? Those are data tools. Forge Companion is an AI assistant. It works alongside them, not against them. Use Helium 10 for keyword data; use Forge Companion to interpret what to do with it. Can I use this on mobile? Currently desktop Chrome only. Mobile Chrome doesn't support extensions. Works on macOS, Windows, Linux, and ChromeOS. Which AI model does it use? Anthropic's Claude. Free plan uses Claude Haiku 4.5 (fast and capable). Pro plan smart-routes to Claude Sonnet 4.6 for complex tasks like POA drafting, deep audits, and multi-step research. Can I export my conversations and review analyses? Yes on Pro — export to Markdown or CSV. Free users can copy-paste from the chat. How do I cancel Pro? One click in your Stripe customer portal, accessible from the extension settings. No phone calls. No retention emails. Does Forge Companion work with Amazon Brand Registry? Yes. It works on every page you visit, including Brand Registry, A+ Content Manager, Brand Analytics, and the Stores builder. 🎯 Get started in 60 seconds 1. Click Add to Chrome above 2. Enter your email to activate (free, no credit card) and confirm email address 3. Open any Amazon page or Seller Central tab 4. Click the Forge Companion icon and start asking questions Questions, feedback, or feature requests? Email us at support@sellerforge.aiBuilt by sellers, for sellers. Powered by Claude. Free forever for the messages you'll actually use.