Discern — Read better, not more

Filter recycled marketing content in real time. Know if an article has real data before you waste time reading it.

Stop wasting time on recycled marketing advice. Read better, not more. Discern reads marketing and growth articles for you and tells you — in real time, right on the page — whether they're worth your time. As you browse, a small capsule appears in the corner: • Nothing shows up → the article has substance. Keep reading. • Yellow capsule → decent, but check the details. • Red capsule → recycled fluff. Skip it. Click the capsule to open a one-glance Scorecard: • SUBSTANCE score — how much real signal vs. filler the article contains • RELEVANCE score — how well it matches your role and focus (once you set up your profile) • A one-line verdict, the reason, and the exact quote that gave it away • Tags: first-hand experiment vs. second-hand citation, tutorial / analysis / opinion / news, and a "sponsored angle" flag for soft ads • A clear next action — read it, skim it, or skip it WHY MARKETERS USE DISCERN • Cut through the endless stream of rehashed "10 SEO tips" listicles • Spot soft ads and thought-leadership fluff before you invest 8 minutes • Tell first-hand experiments apart from second-hand summaries • See, per article, whether it's actually relevant to YOUR stack and seniority 100% PRIVATE BY DESIGN • Your profile never leaves your device • We never store your browsing history or full URLs — the single exception is an optional, one-time scan you explicitly approve: it runs on your device to prefill source credibility, the history permission is returned the moment it finishes, and only the credibility draft is kept — never history entries • Only an anonymous sample of the article text is sent for analysis — never anything that identifies you • Telemetry is anonymous and off until you turn it on • Bring Your Own Key (OpenRouter) to run analyses entirely on your own quota No account. No sign-up. Install it and open any article. DISCERN PRO (OPTIONAL PAID SUBSCRIPTION) Discern is free to use: 10 AI analyses a day, unlimited heuristic checks. For heavy readers, Discern Pro removes the daily limit and adds a strong-model deep pass on borderline articles — $12/month or $84/year. Pro is an optional paid subscription that you buy outside the extension: the upgrade button opens a checkout page hosted by our payment provider, Waffo Pancake. The extension itself never processes a payment, never opens an in-extension purchase dialog, and never collects payment data — you receive a license key, which you paste into Discern to activate Pro. Cancel any time from the "Manage subscription" link in Discern's Profile tab (opens Waffo Pancake's consumer portal). New subscriptions are covered by a 7-day refund window; see the landing page for the full refund terms.