Merchant Guard for Google Merchant Center™

Find. Fix. Verify. Fix Google Merchant Center™ disapprovals in a click: health scan, AI assistant, bulk fixes and alerts.

Find. Fix. Verify. Fix disapproved Google Shopping products in a click. Merchant Guard opens in Chrome's side panel, right next to Google Merchant Center™. It scans your account, explains every disapproval in plain English and fixes most of them in one click. You check every change before it's sent, and you can undo any of them. Works with any shop platform: Shopify, WooCommerce, Wix, BigCommerce, Squarespace and more. WHAT IT FIXES • Price doesn't match your website: reads the live price from each of your product pages and corrects it. • Stock status doesn't match: checks whether each product is really in stock and corrects its availability. • Missing or invalid barcodes (GTINs): takes real barcodes from your product pages, your supplier's spreadsheet or Shopify, and checks every one. It never makes a barcode up. • Brand, MPN, images and broken product links. • Titles, descriptions, colours and categories: drafted by AI for you to check. • Account settings: claim your website and switch on Google's automatic item updates in one click. • Shipping, tax, returns and policy issues: Google's own fix actions, with plain-English guidance. • Products not in Merchant Center yet: adds them from your website or a spreadsheet (Google Sheets, Excel, Shopify or WooCommerce export) in one go, after you check the list. HOW IT WORKS • Find: connect the Google account you use for Merchant Center and see your health score, every issue grouped by cause, and what to fix first. • Fix: check the correct values, taken from your own website or a spreadsheet, then apply them in one click. • Verify: your next scan confirms which issues have cleared. Every change is logged, with one-click undo. STAY CLEAR OF SUSPENSIONS Most Merchant Center suspensions are for "misrepresentation": Google's reviewers can't find something they expect on your website. The free suspension risk check looks at your shop in about 20 seconds (returns, delivery costs, contact details, secure checkout and more) and tells you exactly what to add. AN ASSISTANT THAT KNOWS YOUR STORE Ask about any error in your own words. The assistant reads your live Merchant Center data, finds the cause and prepares the fix for you to approve. It can't change anything without your click. Pro and Agency use our advanced AI for tricky problems. KNOW BEFORE GOOGLE DOES Most disapprovals start on your own website: a price changes or something sells out, and Merchant Center still says the old thing. The price and stock check reads your product pages the way Google does and lists every difference Google hasn't flagged yet, with a one-click fix. 24/7 MONITORING (PRO) Checks your account around the clock, even when Chrome is closed, with early warnings when a product page stops matching Merchant Center. Alerts by email or in Slack, Microsoft Teams, Discord or Google Chat, plus good news when products come back. MORE CLICKS FROM APPROVED PRODUCTS The listing booster finds approved products with weak titles or thin descriptions and drafts better ones with AI, from your own product data, for you to approve. FOR AGENCIES Every client's Merchant Center on one screen, worst first, and private live report links with your agency's name. SAFE BY DESIGN • Nothing changes until you press Apply. • Fixes go into a separate "Merchant Guard fixes" source, so your own feed is never edited. • Uses Google's official Merchant API. No scraping, no shared passwords. • Your data is never sold or used to train AI models. TRY IT FIRST Try every feature on a demo store before you connect Google. Paste any Merchant Center error into the free error checker for a plain-English explanation. Press Alt+Shift+M to open Merchant Guard on any tab. PLANS • Free: health scan, suspension risk check, explanations, the standard AI assistant, and one-click fixes for your first 5 products. • Pro (14-day free trial): one-click fixes for every product, 24/7 monitoring with early warnings, team chat alerts, live report links, the advanced AI assistant and bulk editing. • Agency: everything in Pro for up to 25 Merchant Center accounts, an all-stores overview and reports with your name. • Fix pass: everything in Pro for 30 days, one payment, no subscription. 14-day money-back guarantee on every payment. Merchant Guard is an independent product and is not affiliated with or endorsed by Google. Google, Google Merchant Center and Google Shopping are trademarks of Google LLC. Use of these trademarks is subject to Google Permissions. Help: https://merchant-guard.co.uk/help Support: support@merchant-guard.co.uk