Build or Skip

Shows conservative payment signals, Ahrefs Domain Rating, and domain registration dates on Google Search.

Build or Skip adds a compact payment-signal label next to eligible natural results on Google Search. A label represents an approximate payment-entry source observation from Build or Skip’s published research coverage. It is not a payment, order, revenue figure, conversion rate, exact visit count, or a recommendation to build or skip a product. When enabled, the extension reads only the hostname of natural result links on the current Google Search page. It sends normalized hostnames, a random installation identifier, the extension version, and a fixed protocol version to Build or Skip through HTTPS to retrieve a restricted text label. It does not read or transmit search terms, result URLs, ranks, titles, snippets, page content, cookies, browsing history, Google account information, payment credentials, or precise location. You can turn the extension off at any time from the extension popup or Settings. When it is off, no new hostname batch is sent. The extension requests only Google Search and Build or Skip API host access plus local storage for its toggle, disclosure acknowledgement, and random installation identifier. It does not request tabs, history, cookies, web requests, scripting, identity, or broad website access.