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Brand Voice Engine

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Overview

Run a Brand Review on any text on any page, against your Brand Lab™ positioning.

Brand Voice Engine helps Brand Lab™ members write on-brand, anywhere. Highlight text on any web page — your homepage in Squarespace, an email draft in Gmail, a proposal in Google Docs, a LinkedIn post, anything — and get a Brand Review scored against your positioning. The extension is the second client of the same scoring service the Brand Voice Engine web app uses. Same four-tier label, same scorecard, same editorial annotations. The unit of value is an on-brand touchpoint, anywhere it appears. How it works: - Select any text on any page - Right-click → "Review with Brand Voice Engine," or use the keyboard shortcut (⌘⇧B / Ctrl+Shift+B) - The side panel docks to the right with a headline score, inline annotations on phrases that drift, and a collapsible breakdown across differentiators, personality, tone words, and ICP - Save the review to your Library, or open it in the Co-writer to refine - Reviews you save feed your Brand Pulse — Voice now reflects your discipline across every surface, not just content you generate inside the app What this extension does NOT do: - It does not crawl pages, score ambient text, or surveil your browsing. It only reads selections you explicitly invoke it on. - It does not edit or rewrite text in the page. The Co-writer is the rewrite path. - It does not score-gate. You can save any review regardless of score. Brand Lab™ membership required. Sign in once, the extension remembers you. Revoke access anytime from your profile.

Details

  • Version
    0.1.0
  • Updated
    May 5, 2026
  • Size
    88.73KiB
  • Languages
    English
  • Developer
    Wit & Craft Inc.
    549 Ottawa Avenue Northwest suite 101 Grand Rapids, MI 49503 US
    Website
    Email
    jon@witandcraft.com
    Phone
    +1 616-706-5133
  • Trader
    This developer has identified itself as a trader per the definition from the European Union and committed to only offer products or services that comply with EU laws.
  • D-U-N-S
    049554104

Privacy

Manage extensions and learn how they're being used in your organization

Brand Voice Engine has disclosed the following information regarding the collection and usage of your data. More detailed information can be found in the developer's privacy policy.

Brand Voice Engine handles the following:

Personally identifiable information
Authentication information
Website content

This developer declares that your data is

  • Not being sold to third parties, outside of the approved use cases
  • Not being used or transferred for purposes that are unrelated to the item's core functionality
  • Not being used or transferred to determine creditworthiness or for lending purposes

Support

For help with questions, suggestions, or problems, visit the developer's support site

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