Amazon Brand Detector
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A browser extension that identifies Amazon brands and exclusives while you shop online.

This extension identifies and highlights Amazon brands and exclusive products in orange as your shop online. Amazon has registered more than 150 brands with the U.S. Trademark and Patent Office and sells hundreds of thousands of items under these names and in exclusive deals with other brands. But we found the company often doesn’t inform shoppers that an item is from an Amazon brand or exclusive. Few Americans can identify top-selling Amazon brands. So we wanted to provide transparency for shoppers. This extension works on and Amazon domains in Australia (, Canada (, Germany (, India (, Italy (, Japan (, Mexico (, Spain (, and The United Kingdom ( The extension also works on Amazon Smile. We don’t collect your data. We won’t know if you used this extension, what you shopped for or what you bought. See something wrong? Let us know at

3.2 out of 510 ratings

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Phil CoalesOct 13, 2022

No longer seems to work at all. Recently noticed that it wasn't highlighting any search results. Removed it, reinstalled it, and yet it still doesn't work. I'd like it back!

1 person found this review to be helpful
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Bigattck FirecatSep 3, 2022

Does not work, i found more fake shoppers using google than this extension.

1 out of 2 found this helpful
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Michael GrigorievDec 11, 2021

Unreliable. Sporadically, but somewhat frequently has some kind of an issue, which causes it to highlight most results on the search page, even though many of them are clearly made by independent brands. It's obviously a bug, because it highlights some -- but not all -- results by the same brand even within a single results page. Refreshing usually makes the spurious highlighting go away.


  • Version
  • Updated
    December 15, 2021
  • Offered by
    The Markup
  • Size
  • Languages
    English (United States)
  • Developer
    The Markup
    2nd Ave NY, NY 10010 USA
  • Non-trader
    This developer has not identified itself as a trader. For consumers in the European Union, please note that consumer rights do not apply to contracts between you and this developer.


The developer has disclosed that it will not collect or use your data.

This developer declares that your data is

  • Not being sold to third parties, outside of the approved use cases
  • Not being used or transferred for purposes that are unrelated to the item's core functionality
  • Not being used or transferred to determine creditworthiness or for lending purposes
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